This & That

This & That Inc.

This & That requires a new logo and supporting identity system for the launch of their online store. In addition to digital applications, a 1-colour version of the mark will be required for laser engraving on wood and metal.

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Challenge

This & That requires a new logo and supporting identity system for the launch of their online store.

Credits

This project was created at JideDCI Design Studio in 2022
Creative Director / Brand Designer: Babajide Olowookere

This & That_Babajide Olowookere
This & That_Babajide Olowookere

Logotype variations

  1. Logo and high-level style guide
  2. Visuals of the logo used on Social Media
This & That_Babajide Olowookere
This & That_Babajide Olowookere

Outdoor Advertising

Other executions and mockups.

This & That_Babajide Olowookere
This & That_Babajide Olowookere
This & That_Babajide Olowookere
This & That_Babajide Olowookere
This & That_Babajide Olowookere
This & That_Babajide Olowookere

Colour Guide

This & That_Babajide Olowookere
This & That_Babajide Olowookere
This & That_Babajide Olowookere
This & That_Babajide Olowookere
This & That_Babajide Olowookere
This & That_Babajide Olowookere